PhotoJojo has introduced two lenses: A Wide angle/Micro lense and a Fish-Eye lense. Provided with each are two magnetic rings that you attach around your Iphones existing lens. Then just place the lens against the ring, and viola! Your friends look like they are in a bubble. While being in a bubble is of dubious utility, the macro lens could seriously be useful. You never know when you will find something small but interesting, and these lenses are small enough to be worth carrying around. You know, just in case...... ha!